3ILLUSIONS

Art direction for a creative lighting & show company

Three innovators built a creative lighting, programming and operating company based in Portugal, delivering light shows for artists, festivals, and corporate events worldwide — including projection mapping and 3D video content.

Approach

I built the visual language around light and motion — the studio's medium — so the brand and its show content felt like an extension of the projection work itself.

Challenge

3illusions delivers light shows, projection mapping and 3D content for artists, festivals and corporate events worldwide. The identity had to feel as dynamic as the shows and translate to motion, not just a static logo.

Outcome

An art direction and motion identity that gives a Portugal-based lighting and show company a look as bold as its work, ready to carry across festival, artist and corporate contexts.

What I Did

Led art direction and motion graphics: visual identity and animated assets supporting the studio's projection mapping and 3D show content.

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Ivan Martinez — Senior Product Designer · Start a project