Brand identity, marketing & web design
My goal for this project was to design a modern and clean identity revolving around the distribution service that the company provides.
I built the identity around the idea in the name — simplicity — designing a clean, modern system that reflects the clarity of the company's distribution service.
Simplicity Filling Systems needed a modern, uncluttered brand that communicated a distribution service clearly across marketing and web, without industrial-supplier clutter.
A modern, clean brand identity extended into marketing and web design, giving Simplicity Filling Systems a clear and consistent presence around its distribution service.
Designed the brand identity and applied it across marketing materials and the website (UX/UI).